Buzzfeed Tasty Turned Their Branded Content Into Dollars, And It Makes Perfect Sense.

In only three years, Tasty has used the power of digital content to smash records and cultural barriers, proving that food is truly a universal language. Additionally, their rapid expansion into other food related markets confirms that great content can transform into successful products that make sense to those already sold on your brand - your audience.

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No product, no problem: Earn money for your brand with social capital.

What’s the point of having a ton of followers if you don’t know what to do with them? If you’re building a brand that doesn’t necessarily follow a profit driven business model that doesn’t mean you still can’t make a few bucks off of the massive following you’ve been building. For those companies that aren’t selling a product or service -- sell yourself -- rather, your influential power.

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